Running press trips can start to feel formulaic after awhile. It’s a tried and true format, but why limit yourself? Get outside the box and do something novel to attract attention and send potential travelers your way.
From seventy applications to seven awardees, the process was rewarding and exciting.
Some travel brands are surprised to learn that many influencers demand compensation, either monetary or otherwise, to promote a product or brand to their followers. Read on when and why you need to pay influencers.
We are pleased to offer the very first HMI Scholarships to help aspiring and veteran bloggers share better stories.
Avoid hiring a diva influencer or someone who dodges deliverables! This post gives lots of tips on how to protect yourself against badly behaving bloggers.