9 Tips for Hosting a Climate-Conscious Press Trip
In the post-COVID era of travel, let’s do things right. This article gives nine tips on how to host a climate-conscious press trip.
Evaluating Influencers: What Data You Can (and Should) Ask Them For
Thoroughly evaluating influencers is an important part of any influencer marketing campaign. In this post, brands can learn what to ask for and when.
Travel Influencer Marketing and the Pandemic: 5 Things You Need to Know
It goes without saying that influencer marketing has changed since earlier this year. The pandemic has drastically altered the landscape, to say the least. Inside this article, find five things about travel influencer marketing that you need to know now.
Choosing an Influencer: Is Reach or Niche More Important?
Choosing the right influencers to partner with can big a stressful decision. If you’re trying to decide if you should focus on reach or niche when selecting an influencer, here’s what you need to know.
6 Lessons Learned from 6 Years of HMI
After six years of running influencer campaigns and brand social media, HMI’s CEO shares advice and the biggest lessons learned along the way.
How Do Influencers Make Money?
So you know that influencers can earn megabucks, but do you know how? Here’s a look at how influencers earn from their blogs or social media accounts.